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Template Library

Browse real-world promotion examples and learn how to build them in Deducto. Use these templates as a starting point for your own campaigns, or as inspiration for what's possible.

All of these promotions can be built using Deducto's rule builder.

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Spend Threshold Discount

Average Order Value Conversion Triggers

Reward high-value orders with a fixed discount when the cart exceeds a spending threshold. Exclude sale items so the discount only applies to full-price products.

Spend Threshold Discount Example

Example

Get $100 off when you spend $500 or more. Discount applies to non-sale items only.

How to set up in Deducto

  1. Create a whole-cart promotion with an original subtotal trigger condition of $500 or more.
  2. Set the action to a fixed amount discount of $100.
  3. Add an exclusion condition on the action so items marked as "on sale" are excluded from the discount.

Multi-Item Cart Discount

Average Order Value Conversion Triggers

Encourage customers to add more items by offering a percentage discount once their cart hits a minimum quantity. The discount applies to every item in the cart.

Multi-Item Cart Discount Example

Example

Buy 3 or more items and get 15% off your entire order.

How to set up in Deducto

  1. Create an item group promotion with a cart attribute sum trigger condition using combined quantity >= 3.
  2. Set up a single item group with no conditions so all products qualify.
  3. Set the action to a percentage discount on the item group at 15% with an unlimited batch limit.

Fixed Price Bundle

Products Average Order Value

Offer a set of products at a flat price regardless of individual item costs. Perfect for bundle deals on accessories or basics where you want a simple, compelling price point.

Fixed Price Bundle Example

Example

Buy any 2 pairs of socks for $25.

How to set up in Deducto

  1. Create an item group promotion with no trigger conditions.
  2. Set up an item group with quantity 2 and a category condition matching your target category (e.g. Socks).
  3. Set the action to a fixed total price for the item group at $25 with an unlimited batch limit.

Buy X Get Y Free

Products Customer Acquisition

Drive volume by giving customers a free item when they buy a set number from the same category. Use two item groups to separate the paid items from the free one.

Buy X Get Y Free Example

Example

Buy any 2 t-shirts and get a 3rd t-shirt free.

How to set up in Deducto

  1. Create an item group promotion with no trigger conditions.
  2. Set up a first item group with quantity 2 and a category condition (e.g. T-shirts).
  3. Create a second item group with quantity 1 and the same category condition for the free item.
  4. Set the action to 100% percentage discount targeting only the second item group, with a batch limit of 1.

Category Free Shipping

Products Conversion Triggers

Offer free shipping when a customer adds a product from a specific category to their cart. A targeted incentive that drives sales in a key category without discounting the products themselves.

Category Free Shipping Example

Example

Buy any pair of jeans and get free shipping on your entire order.

How to set up in Deducto

  1. Create a whole-cart promotion with a "product with specific attributes" trigger condition group matching your target category (e.g. Jeans).
  2. Set the action to a 100% percentage discount on shipping applied to all shipping methods.

Free Gift with Purchase

Average Order Value Customer Retention

Automatically add a free promotional item to orders over a spending threshold. A great way to surprise customers with a bonus gift and increase perceived value.

Free Gift with Purchase Example

Example

Spend $200 or more and receive a free gift added to your order.

How to set up in Deducto

  1. Create a whole-cart promotion with an original subtotal trigger condition of $200 or more.
  2. Set the action to "add a promotional item to the cart" and select your gift product.
  3. Set a per-email usage limit of 1 to restrict the offer to once per customer.
  4. Note: requires custom storefront implementation to handle the promotional item in the API response.

Coupon-Gated Seasonal Sale

Customer Acquisition Conversion Triggers

Run a time-limited percentage discount that customers unlock with a coupon code. Schedule the promotion to go live and expire automatically, and set per-coupon usage limits to control distribution.

Coupon-Gated Seasonal Sale Example

Example

Use code SUMMER20 for 20% off sitewide, valid June 1–30 only.

How to set up in Deducto

  1. Create a whole-cart promotion, enable "Requires Coupons", and generate a coupon code (e.g. SUMMER20) with a per-coupon usage limit.
  2. Schedule the promotion with specific start and end dates in your preferred timezone.
  3. Set the action to a percentage discount of 20% applied to the cart.

Capped Percentage Discount

Average Order Value Customer Acquisition

Offer a percentage discount with a maximum dollar cap to protect margins on high-value orders. Customers get a great deal, but your exposure is limited to a fixed ceiling.

Capped Percentage Discount Example

Example

Get 25% off your order, up to a maximum discount of $50.

How to set up in Deducto

  1. Create a whole-cart promotion with no trigger conditions so it applies to every order.
  2. Set the action to a percentage discount of 25% with a maximum discount amount of $50.
  3. Optionally enable "Requires Coupons" to gate the offer behind a code.

Non-Stackable VIP Discount

Customer Retention Conversion Triggers

Give select customers a generous exclusive discount that cannot combine with other promotions. Use priority ordering and stacking controls to ensure this discount stands alone.

Non-Stackable VIP Discount Example

Example

VIP members get 30% off sitewide. Cannot be combined with other promotions.

How to set up in Deducto

  1. Create a whole-cart promotion, enable "Requires Coupons", and generate unique VIP codes with a per-email usage limit of 1.
  2. Set a high priority value, set "After Processing" to stop, and enable "Lock Affected Items" to prevent stacking.
  3. Set the action to a percentage discount of 30% applied to the cart.

Cross-Category Mix & Match

Products Average Order Value

Let customers build a bundle by picking items across multiple categories at a discounted price. A flexible way to encourage exploration across your catalogue.

Cross-Category Mix & Match Example

Example

Pick any 3 items from Tops, Bottoms, or Accessories and get 20% off the bundle.

How to set up in Deducto

  1. Create an item group promotion with no trigger conditions.
  2. Set up an item group with quantity 3 and a category condition matching multiple categories (e.g. category is one of Tops, Bottoms, Accessories).
  3. Set the action to a 20% percentage discount on the item group with a batch limit of 1.

Sale-on-Sale Clearance

Products Conversion Triggers

Stack an extra percentage discount on top of existing sale prices to accelerate clearance. Use the Is On Sale item condition to target only products already marked down.

Sale-on-Sale Clearance Example

Example

Take an extra 10% off all items already on sale; clearance prices just got better.

How to set up in Deducto

  1. Create an item group promotion with no trigger conditions.
  2. Set up an item group with quantity 1 and an "Is On Sale" condition set to true.
  3. Set the action to a 10% percentage discount on the item group with an unlimited batch limit.

Single-Use Loyalty Coupon

Customer Retention Customer Acquisition

Generate thousands of unique coupon codes for a loyalty campaign, each redeemable only once per customer. Combine with a spend threshold to ensure meaningful order sizes.

Single-Use Loyalty Coupon Example

Example

Returning customers receive a unique code for $15 off their next order over $75.

How to set up in Deducto

  1. Create a whole-cart promotion with an original subtotal trigger condition of $75 or more.
  2. Enable "Requires Coupons" and bulk-generate unique codes with a custom prefix (e.g. LOYAL-).
  3. Set per-coupon and per-email usage limits to 1 so each code works exactly once.
  4. Set the action to a fixed amount discount of $15.

Ready to Build Your Promotions?

Every template above can be built in minutes using Deducto's visual dashboard. No code required to create, schedule, and manage your campaigns.

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